Get Soothed by a “Sea of Cats”! New and Limited-Edition Merchandise from Popular Star Cats Gather Here The summer edition of the “Neko Yasumi Exhibition,” which has drawn 2 million visitors, kicks off on Friday, August 21

BACON Co., Ltd. will host the summer edition of “Neko Yasumi-ten,” a joint photo and merchandise exhibition featuring popular cat creators who have attracted over 2 million visitors, from Friday, August 21, 2026, to Sunday, September 13, 2026, at TODAYS GALLERY STUDIO.(Asakusabashi, Tokyo). This summer festival will feature a diverse range of content, including new works by star cats popular on social media, the debut of new cats to watch, venue-exclusive pop-up events, limited-edition merchandise, and special perks for visitors.As an experiential event where you can “see, choose, take home, and share” the charm of cats, we’ll offer content that everyone—from first-time visitors to longtime fans—can enjoy. We invite you to come experience this special cat festival, exclusive to this summer, at the venue.

Exhibited Artist: Mugimeshiya

Neko Yasumi Exhibition Official Page: https://tgs.jp.net/neko-break-official

Neko Yasumi Exhibition Summer 2026 Special Page: https://tgs.jp.net/event/neko-break

■New works by popular star cats & limited-edition merchandise all in one place! Enjoy exclusive events only available at this summer’s main festival!

To ensure even past visitors can enjoy a fresh experience, this exhibition features a completely revamped lineup centered on new works.Highlights include “Uni-chan (@unicouniuni3),” who boasts 560,000 followers on X; “Mugimeshi-ya (@mugimeshi323),” whose Instagram account has over 500,000 followers and is popular for the daily lives of its three unique cats;and “Guppy (@gupitaro),” who has garnered over 590,000 Instagram followers with her plump body and adorable expressions—these popular cats making waves on social media will be showcasing their latest works.

Be sure to enjoy the new works available exclusively at the venue, as well as the special exhibits you can only experience here.

<< “Jinpachi” & “Maru” Make Their Debut as New Star Cats!! >>

“Jinpachi (@jinpachi_neko),” who has gained popularity for his unique style of wearing paper bags, makes his debut at this exhibition. With everyday scenes that make you chuckle and a one-of-a-kind presence, he has garnered attention as a popular cat with over 320,000 Instagram followers.Additionally, “Maru (@marumaru06260908),” beloved for his short legs and round eyes, is participating for the first time. Through works capturing his expressive and charming poses, you can fully experience each cat’s unique personality and appeal. Please look forward to the debut of these new star cats.

Jinpachi: https://www.instagram.com/jinpachi_neko/

Maru: https://www.instagram.com/marumaru06260908/

Exhibitor Profiles: https://www.atpress.ne.jp/releases/609307/att_609307_1.pdf

■ Natsumoto Festival Exclusive!! Two Special Pop-Up Events by Popular Creators!!

As part of the “Natsumoto Festival experience”—which goes beyond just the exhibition—we’re hosting two special pop-up events by popular creators exclusively at the venue. Through new works and limited-edition lineups available only here, you can experience the joy of selecting pieces and get a closer look at the creators’ unique worlds.

<< Introducing “Nyan-ya Cafe,” a World of Cute and Pop Art! >>

At a special booth inside the venue, we’ll host a pop-up event featuring “Nyan-ke no Danran (@nyan__q),” a creator who has gained a large following for her handmade ceramic works. At this exhibition, she will unveil new ceramic pieces themed around the “Nyan-ke Café” world for the very first time.Adorable cats—featuring motifs like sunflowers and sweets—will brighten up the venue and bring a smile to your face. All items will be available in limited quantities, so be sure to enjoy this special lineup available only during this event.

<< Largest Event Yet! “Cats in the room.” Special Pop-Up Event!! >>

We’re hosting a special pop-up event featuring the popular creator “Cats in the room. (@mimumoco).” This time, we plan to offer approximately 100 different types of postcards—ranging from popular pieces from the archive to brand-new works—making this our largest event to date.The event is specially designed so you can enjoy browsing for your favorite designs within a dedicated space—and the charm lies in the serendipitous discoveries you’ll make along the way. Please take this opportunity to experience this popular series, which depicts the everyday lives of cats in their peaceful surroundings, right here at the venue.

■Exclusive to Visitors!! Limited-quantity original gifts available only at the Natsumoto Festival! Will there be a secret design too!?

At this exhibition, we’ll be distributing a limited number of Natsumoto Festival original postcards exclusively to visitors. Plus, if you take a photo of the venue and post it on social media, you’ll receive a limited-edition original sticker!

In addition to the standard design, we plan to offer a limited-quantity secret design for the stickers. Which design you’ll receive is a surprise to be revealed on the day of the event. Be sure to grab these special commemorative items—exclusive to the Summer Book Festival and available only at the venue.

[How to Participate]

Take a photo of the venue and post it on Instagram or X with the hashtag “#NekoYasumiTen.” Please show the post screen to the staff at the reception desk.

*You must also follow our official social media accounts.

*You cannot choose the sticker design.

*Since each giveaway is available in limited quantities, the offer ends when supplies run out.

■ A Collection of Cat Goods You Can Only Find Here

A collection of cat-themed works that are not just cute, but full of personality. We’ve prepared a wide variety of goods—including limited-edition items by popular creators and much-talked-about pieces—that you’ll want to collect. Be sure to discover your favorites at the venue.

<Marupore Land>

・"There’s a Cat at Home" Keychain: 1,100 yen

・Medication Planner: 550 yen

<BUNi PUNi>

・Persian Cat with Tulip Hat: 13,000 yen

・Bicolor Cat Taking a Walk with a Star: 15,000 yen

・Fukuchan (Cat Wearing a “Fuku” Bib) 7,500 yen

・Galaxy Beret Cat (Persian cat wearing a beret with a space pattern) 6,800 yen

・Sunflower Cat (brown tabby cat) 6,500 yen

・Tora-Fuku-chan (tabby cat wearing a bib with a “Fugu” design) 7,500 yen

・Blown by the Wind Nyan (Set featuring a white Persian cat and a fan)　17,500 yen

・Black Cat with a Squid Ear on Only the Right Ear: 6,500 yen

<SORANOSUKE>

・“Cats Are Liquid” Keychain: 4,400 yen

・Roll Cake Cat: 5,500 yen

<Natsumi Otsuka>

・Notepads (double-sided, 20 sheets) 600 yen

・A5 Clear File: 600 yen

・Sticker: 500 yen

・Rose-Patterned Memo Set (30 sheets) 600 yen

＜Hitomi＞

・Nyanbekko: Fish and Cat (Earrings & Pierced Earrings) 3,850 yen

・Chocolate Cat (Earrings & Pierced Earrings) 3,300 yen

・Nyactel (Earrings & Pierced Earrings) Pair: 4,400 yen / Set of 5: 9,900 yen

・White Mother-of-Pearl & Black Mother-of-Pearl Cats (Earrings & Pierced Earrings) 4,180 yen

・Cat Dumpling Brooch: 2,200 yen

<Isuzudo>

・Kimono Cat: 11,440 yen

・Fukuju Maneki-neko: 6,600 yen

<Ginger Syrup>

・Thief Cat (Pierced Earrings / Clip-On Earrings) 4,730 yen

＜Hanko Bon＞

・Flat Tote (Large)　2,200 yen

・Mini Tote: 2,090 yen

・Pin Badge: 770 yen

・Flat Tote (Small) 1,650 yen

<Fukushima Gosenyu>

・Acrylic Keychain: 935 yen

・Collage Series Notepad: 550 yen

・Angel Series Masking Tape (30mm wide) 880 yen

・Collage Series Masking Tape (30mm wide) 880 yen

・Drawing Series Masking Tape (20mm wide) 880 yen

・Angel Series Flat Pouch: 2,750 yen

・Drawing Series: Triangular Pouch – 2,970 yen

・Tree of Life Cat A4 Clear File: 495 yen

・Collage Series A5 Clear File: 462 yen

・Shisha A5 Clear File: 462 yen

・Drawing Series Card: 275 yen

<Family Time at the Nyan House>

・Café Waiter (Large) 7,700 yen

・Café Waiter (Small) 5,500 yen

<SUIMIN>

・Ice Bag: 2,530 yen

＜Cats in the Room＞

・Rusty Cat Pin Badge: 1,100 yen

・Notepads: 770 yen

＜Cat Bamboo＞

・Cat Whisker Pouch (Price TBD)

・Glasses & Smartphone Cleaner (Price TBD)

・Cat Butt Brooch (Price TBD)

・Illustrated Resin Brooch (Price TBD)

<Tomosakasu>

・15th Anniversary Letter Set: 2,200 yen

・Amulet-Style Keychain: 990 yen

・Flake Stickers: Black Mashimaro: 550 yen

・Flake Stickers: Guide Riripopo: 550 yen

・Lilipopo Maneki-neko Acrylic Stand: 770 yen

<Apple Coco>

・“Are You Wearing a Headscarf?” Bag Charm: 3,080 yen

<Fuse Cat>

・Cat That Brings Lightning-Fast Financial Luck: 7,700 yen

<nemunoki paper item>

・Notepad: 550 yen

<cocomerocat>

・Stamps: Starting at 800 yen

・Stainless Steel Bottle: 3,000 yen

・T-shirt: 3,800 yen

<necomilk>

・Cat Toast Keychain (Fruit) Large: 1,540 yen / Small: 1,340 yen

・Cat-in-a-Croissant Keychain: 1,540 yen

・Cat Ice Keychain: 1,340 yen

<Atelier Runon>

・Nyan Cream Soda (Brooch) 3,520 yen

<Sora Neko>

・Space Cat Hairpin Standing Under the Moonlight ~Gazing at a First-Magnitude Star~: 2,200 yen

<nyaigs>

・Women’s Socks: 836 yen

・Cat Paracharm: 3,970 yen

*The items listed above are a selection of upcoming releases.

*All prices include tax

[Exhibition Overview]

Exhibition Title: Joint Cat Photography & Merchandise Exhibition “Neko Yasumi-ten Summer 2026”

Dates: Friday, August 21, 2026 – Sunday, September 13, 2026

Hours: Weekdays, Sundays, and Holidays: 11:00 AM – 5:00 PM; Saturdays: 11:00 AM – 6:00 PM

Closed: Every Monday

Venue: TODAYS GALLERY STUDIO.

　　　　　 5F, 5-27-6 Asakusabashi, Taito-ku, Tokyo 111-0053

Admission: 700 yen / Free for children 3 years old and under

Exhibitors: 58 groups

Organizer: BACON Co., Ltd.

URL: https://tgs.jp.net/neko-break-official

*The above information is tentative and subject to change.

■ What is the “Neko Yasumi Exhibition”?

This is a joint photo and merchandise exhibition that brings together popular cat creators, both professional and amateur. Many famous cats that have gained popularity on X and Instagram will be featured, and the exhibitors’ combined social media following exceeds 3 million.The venue is packed with works that warm your heart just by looking at them and handmade goods that soothe the soul simply by gazing at them.At “TODAYS GALLERY STUDIO.” (Asakusabashi, Tokyo), a gallery organized by BACON Co., Ltd., the event has attracted over 2 million visitors since the summer of 2015. Many of the exhibitors are creators active primarily online, and the event has garnered attention as a rare opportunity to see their works in person.

■About BACON Co., Ltd.

The company proposes exhibition plans aimed at organizing, promoting, and popularizing high-quality exhibitions both domestically and internationally, as well as increasing visitor numbers and enhancing brand image. It produces events from start to finish, handling everything from negotiations with artists to interior design, exhibition layout, artwork printing, and advertising and promotion.

URL: https://bacon.in.net

■About TODAYS GALLERY STUDIO.

Opened in Asakusabashi in July 2014. With the goal of promoting art, the gallery has organized numerous original exhibitions, including the “Ambiguous ☆ Beautiful Girls Art Exhibition,” “Changing Ruins VS Accessible Factory Nightscapes Exhibition,” and “Flat Nose Exhibition.”The “World of Thigh Photography Exhibition,” held during the 2016 Golden Week holiday, attracted over 20,000 visitors. With its flagship event, the “Cat Break Exhibition,” having surpassed 2 million cumulative visitors—including regional venues—it is the most talked-about event gallery in Tokyo. In addition to Tokyo, it has opened permanent galleries in Nagoya.

URL: https://tgs.jp.net