Pride in Every Drink—Even the Ones You Don’t Drink Tigris Co., Ltd. Adds “Mocktails” to the Regular Menu at All Four Locations

Tigris Co., Ltd. (Headquarters: Shinjuku Ward, Tokyo; Representative Director: Yuki Mikami), which operates a chain of authentic bars in Tokyo, will begin a full-scale initiative to feature non-alcoholic cocktails—known as “mocktails”—as a regular menu item at all four of its locations (BAR Arca Shinjuku Main Store, BAR Arca Shibuya, BAR Sonora, andBAR&CAFE Sonora+s) as a regular menu item. We aim to provide a space where everyone—regardless of age, gender, generation, nationality, or drinking preferences—can enjoy a heartwarming experience, thereby proposing a new approach to bar culture.

Original Mocktails

“Tigris Co., Ltd.” Details URL: https://tigris-2022.com/

(BAR Arca Shinjuku Main Store, BAR Sonora, BAR Arca Shibuya, BAR&CAFE Sonora+s)

*Mocktail: Unlike simple fruit juices, mocktails are non-alcoholic beverages that combine herbs, spices, and fruit juices. Through the skill of the bartender, they express the “depth” and aroma characteristic of cocktails.

■ Features of the Initiative

* Opening the Bar’s Doors to a Wider Audience

While preserving the charm of the high-quality atmosphere and experience that our bars have cultivated, we aim to create a space where everyone—from those who enjoy alcohol to those who do not, those seeking a drink that suits their physical condition that day, and even international visitors to Japan—can feel comfortable, by adding authentic mocktails as a new option.In response to the growing global beverage trends of “sober-curious” (the choice to deliberately abstain from alcohol) and “me-first” (self-care consumption), we aspire to create a world where more people can feel at home.

* Our ongoing commitment to “mocktail” development across all locations and our dedication to using real fruit

At Tigris, we routinely stock “real fruit” that has been carefully selected for use in seasonal fruit cocktails. Rather than simply serving soft drinks, we utilize our expertise in cocktail making—which brings out the full potential of the fruit—along with blending techniques that control the specific gravity and aroma of the liquid, to continuously develop original mocktails at each location.We deliver the ultimate drink that lets you enjoy the flavors of each season.

* “Heartwarming Moments” Woven from the Aesthetics and Hospitality of an Authentic Bar

Even as the format of our bars and the drinks we serve evolve, the “grammar of the bar”—from glass selection and ice handling to meticulous manners and service that attends to each guest individually—remains unchanged.We open the space of the authentic bar—which is often perceived as exclusive—to everyday life, and we continue to uphold its value as a place of comfort where anyone can feel at ease and return time and again.

*Comment from Representative Director Yuki Mikami

“Right now, the way people relate to alcohol is changing significantly due to the rise of the ‘sober-curious’ mindset—where people choose not to drink—and growing health consciousness. At the same time, there are many people who have never set foot in a bar simply because they don’t drink.

I believe that a bartender’s skills are not limited to working with alcohol. Precisely because mocktails do not rely on alcohol, a bartender’s expertise—from handling fruit to adjusting aromas and specific gravity, as well as their demeanor and customer service—is fully reflected in every drink.

The culture of the bar—built, preserved, and passed down by those who came before us—is a truly captivating world. I want more people—not just those who drink alcohol—to experience its charm. Making mocktails a regular part of our menu is an initiative toward that goal.Whether you drink alcohol or not, we want to create a world where more people visit bars and feel right at home. Together with the bartenders at all our locations, we’re committed to providing you with enriching moments shared at the same bar counter.”

■ Participating Store Information (Details for All 4 Locations)

We offer a world-class mocktail experience at all locations operated by Tigris Co., Ltd.

BAR Arca Shinjuku Main Store

BAR Arca Shinjuku Main Store

Features: An authentic bar with a relaxed atmosphere located in Shinjuku 3-chome. Private rooms available.

Address: 4F Kuma-san Building, 12-4 Shinjuku 3-chome, Shinjuku-ku, Tokyo

Hours: 6:00 PM – 3:00 AM (Open year-round)

Prices: Cover charge: 1,000 yen (tax included)

BAR Arca Shibuya Branch

BAR Arca Shibuya Branch

Features: Located on Dogenzaka, where young bartenders in their 20s showcase their creativity. Their strong communication skills are a major draw.

Address: 3F Susa Building, 1-6-7 Dogenzaka, Shibuya-ku, Tokyo

Hours: 6:00 PM – 3:00 AM (Open year-round)

Price: Cover charge 1,000 yen (tax included)

BAR Sonora

BAR Sonora

Features: Located very close to Shinjuku West Exit. A hidden gem with an authentic atmosphere spread out in the basement.

Address: B1F, Sasayama Building, 3-22-1 Shinjuku, Shinjuku-ku, Tokyo

Hours: 6:00 PM – 3:00 AM (Open year-round)

Price: Cover charge 1,000 yen (tax included)

BAR & CAFE Sonora+s

BAR & CAFE Sonora+s

Features: Located in Shinjuku 3-chome. A venue that symbolizes diversity and inclusivity, also serving as a café.

Address: B1, Kokudo Sankyo Building, 3-36-18 Shinjuku, Shinjuku-ku, Tokyo

Hours: 3:00 PM – 2:00 AM *Opens at 6:00 PM on Fridays (Open year-round)

Pricing: Cover charge system (Please contact the store for details)

Mocktail Menus by Location

■Company Overview

Company Name: Tigris Co., Ltd.

Representative: Representative Director Yuki Mikami

Address: 4F Kuma-san Building, 3-12-4 Shinjuku, Shinjuku-ku, Tokyo 160-0022

Established: December 2022

Business Activities: Planning and operation of restaurants (authentic bars, cafes & bars)

Capital: 9 million yen

URL: https://tigris-2022.com/

We welcome media coverage, photo shoots, and interviews regarding this matter.

We can arrange interviews with our representatives and provide additional materials, so please feel free to contact us.

[Customer Inquiries Regarding This Matter]

Tigris Co., Ltd. Customer Service Desk

TEL: 03-6709-9210

Inquiry Form: https://tigris-2022.com/contact