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"M+," a salon-inspired supplement containing the much-talked-about polyphenol metabolite "HMPA," has sold out due to overwhelming support that exceeded expectations. A special campaign will be held to coincide with its restock in early August 2026.

株式会社J

J Co., Ltd. (Headquarters: Meguro-ku, Tokyo; Representative: Junko Ishii) is pleased to announce that “M+ (M Plus),” an inner care supplement developed by a beauty salon, has received a large number of orders since its launch in 2025, and the initial production run has sold out.“M+” is characterized by its unique formula that combines HMPA—a highly anticipated ingredient derived from polyphenols that has been the subject of growing research in the beauty and health fields in recent years—with hydrogen and black ginger. The company has decided to produce additional units, with the next shipment scheduled for early August 2026. A special campaign will also be held in conjunction with this release.


M+(1)

M+(1)


■What Is the Key Ingredient “HMPA”?

HMPA (3-(4-hydroxy-3-methoxyphenyl)propionic acid) is an ingredient currently undergoing active research in the beauty and health sectors.This is a compound commonly produced when familiar polyphenols—such as chlorogenic acid in coffee, resveratrol in red wine, and hesperidin in citrus fruits—are metabolized by gut bacteria within the body. It is gaining attention as one of the “active agents” that enable polyphenols to function within the body.

While polyphenols are considered beneficial to the body, they are not easily absorbed, and since the intestinal environment varies from person to person, not everyone can convert them into these active compounds in the same way. Consequently, the idea of directly consuming HMPA—the metabolite produced after digestion—has been gaining traction in recent research.“M+” was quick to recognize this latest research and has formulated its product to include HMPA.



■ Development Background

J Co., Ltd., the company behind “M+,” is a business deeply rooted in the beauty industry, having rolled out its “Hikari-ito Lift” beauty device to approximately 65 salons nationwide. “M+” was born from 30 years of experience addressing changes in women’s physical conditions in salon settings.As we age, “internal changes” occur that cannot be fully addressed by external care alone—taking this firsthand insight from the salon floor as its starting point, “M+” was developed with the concept of inner anti-aging care for women in their 40s and beyond. Rather than chasing after immediate results, it proposes inner care as a “daily habit” that can be sustained over time.Another unique feature of “M+” is that, as a brand born from the salon floor, it was among the first to commercialize ingredients that have been gaining attention in recent years.



■ Three Key Features of “M+”

(1) Pioneering the Use of “HMPA,” a Promising Polyphenol Metabolite

HMPA, an ingredient born from the cutting edge of polyphenol research, is at the core of our formula. This brand’s foresight in recognizing the potential of this ingredient early on is a key distinguishing feature.

(2) A Combined Approach Using Hydrogen, HMPA, and Black Ginger

Rather than relying on a single ingredient, the formula combines these three highly regarded components into one. We adopted a design philosophy that addresses skin condition changes associated with aging from multiple perspectives.

(3) A “Nourish from Within” Routine Born in Beauty Salons

Salon treatments serve as a vital “catalyst” for improving skin condition. “M+” proposes a new form of care—unique to a salon-born brand—that combines these treatments with daily inner care.


M+(2)

M+(2)


■ Restock & Special Campaign

The next shipment is scheduled for early August 2026. To celebrate the restock, we’ll be running a special campaign to make it easy for first-time customers to try the product (details and duration to be announced later).

▼Product Page: https://jmarknad.com/products/%E3%82%A8%E3%83%A0%E3%83%97%E3%83%A9%E3%82%B9



■ Testimonials from Regular Users

◎Woman in her 50s (used for about 2 weeks)

“I’ve been feeling great in the mornings more often, and I even feel like my facial expression has become brighter. I feel refreshed, and I’m able to approach each day with a positive attitude.”

◎Woman in her 40s (used for about 2 months)

“I’ve started to feel a lightness in my legs in the evenings. It’s also motivated me to reevaluate my eating habits, and I’m able to stay active every day.”

◎Man in his 50s

“I’m able to feel comfortable even during long afternoons of desk work. I wake up feeling refreshed in the morning and can start my day in a good mood.”

*These are individual customer testimonials and do not indicate specific effects or benefits.



■Company Overview

Company Name: J Co., Ltd.

Address: 2nd Floor, Takaban Flag, 2-15-16 Takaban, Meguro-ku, Tokyo

Representative: Junko Ishii

Established: February 2014

Business Activities: Operation of beauty salons; marketing of the “Hikari-ito Lift” beauty device; planning and sales of cosmetics and

      health foods, and more

URL: https://j-bbiz.com/

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