A Must-See for Email Newsletter Managers! “Email Delivery Operations Support and Improvement Service” Samrise, a technical marketing firm, will begin offering this service on June 18
株式会社サムライズ
Samライズ Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President and CEO: Toshitaro Tani; hereinafter “Samライズ”) will begin offering its “Email Delivery Operations Support and Improvement Service” on June 18, 2026, to reduce the operational burden and maximize the effectiveness of corporate email marketing initiatives.
Email Delivery Operations Support and Improvement Service
■ Background of the “Email Delivery Operations Support and Improvement Service”
In recent years, regardless of whether the business is B2B or B2C, the adoption of email marketing and the use of marketing automation (hereinafter “MA”) tools have become indispensable for enhancing customer engagement. However, many companies are facing the following challenges related to a lack of operational resources and expertise:
“There is no dedicated staff member, and employees are overwhelmed by daily tasks, causing email marketing work to fall behind.”
“We lack the know-how to create HTML emails, so we cannot produce compelling HTML content.”
“Open and click-through rates are stagnating, but we don’t know how to analyze the data or implement improvements.”
“Although we’ve implemented an MA tool, we’re not operating it effectively—for example, we can’t design effective scenarios or implement the PDCA cycle.”
“We want to focus on planning and executing marketing strategies, rather than spending time on routine production tasks or tool operations.”
Samrise has provided implementation and operational support for digital marketing to numerous companies.
In the course of this work, we’ve received requests such as, “We need hands-on support to compensate for our lack of resources,” and “We need support until we can effectively utilize the tools and establish a sustainable PDCA cycle.”
To address these customer needs, we are now offering “hands-on implementation support and operational management” for email marketing campaigns, as well as “co-management consulting and implementation support services” that go beyond mere upstream consulting to aim for continuous performance improvement, effective tool utilization, and the establishment of operational processes.
■ Overview of the “Email Delivery Operations Support and Improvement Service”
This service provides comprehensive support for your email marketing initiatives, covering everything from “planning” to “creation and delivery setup” and “performance measurement and improvement.” We also offer flexible, hands-on support tailored to your specific needs and project phase, including the option to handle only specific tasks as required.
[1. Delivery Execution Support and Operational Outsourcing]
Samライズ provides support and acts as an agent for tasks such as delivery configuration, test sends, and list extraction using email delivery systems and various marketing automation (MA) tools. This significantly reduces the operational workload for your staff, creating an environment where they can focus on their core business activities.
[2. Creative Production and Optimization Support]
We provide support and manage the production of text emails and HTML emails optimized for multiple devices. Through compelling designs and layouts tailored to your target audience, we aim to improve visibility and click-through rates.
[3. Performance Measurement, PDCA Cycle Development, Improvement Proposals, and Implementation Support/Outsourcing]
We implement performance measurement tags and other tools tailored to the characteristics of your email delivery service and marketing automation (MA) features. We analyze post-delivery data—such as open rates, click-through rates, and conversion rates—and generate monthly reports.
We conduct A/B testing, devise concrete improvement strategies for future campaigns, and provide proposals, implementation support, and operational management to ensure a robust PDCA cycle.
[4. Support for Self-Operation (Utilization and Adoption)]
After the MA system is implemented, we provide support to help your company effectively utilize and embed the system into your daily operations. We also provide ongoing support to help embed the PDCA process—from campaign planning to analysis methods and improvement strategies—into your day-to-day operations.
Details of the “Email Campaign Operations Support and Improvement Service”
■ Overview of “Samライズ Digital Marketing Services”
Drawing on the know-how gained from providing various marketing tools for many years—since the dawn of digital marketing—and our expertise in system integration, Samライズ is here to help you solve a wide range of challenges in technical marketing activities.
We offer comprehensive support across all stages of your digital marketing activities—from planning and design to implementation, operation, and optimization. We propose the most effective strategies tailored to your specific situation and work alongside you every step of the way to ensure success.
“Samライズ Digital Marketing Services” Details
■ Samライズ Email Delivery Operations Seminar
We are hosting a seminar on Samライズ’s “Email Campaign Management and Optimization Service” for marketing professionals involved in email distribution. We’ll cover topics such as configuration using marketing automation (MA) tools, test sends, list extraction, and newsletter distribution, including live demonstrations.
Whether you’re just starting out with email marketing or looking to improve your results, we encourage you to join us.
Date and Time: Thursday, July 2, 2026, 3:00 PM – 3:30 PM
Venue: Online (via Adobe Connect)
Cost: Free (Advance registration required)
■About Samライズ Co., Ltd.
Samライズ is a technical marketing support company that prioritizes helping clients solve their digital marketing challenges and meet their requirements.By consistently adopting our clients’ perspective and proposing “innovative technologies and services” that deliver IT-driven efficiency and value commensurate with their investment, we aim to be a “marketing platform company for software and services” that provides clients with simple yet optimal services and solutions to solve their challenges.
Headquarters: 5F Shin-Osaki Kangyo Building, 1-6-4 Osaki, Shinagawa-ku, Tokyo
Phone: 03-5436-2040 (Main)
URL: https://www.samuraiz.co.jp/
■Press Release Page
*Product names, company names, and service names mentioned in this text are registered trademarks or trademarks of their respective companies.
*Product specifications and service details described in this press release are current as of the date of announcement. They are subject to change without prior notice. We appreciate your understanding.
■Inquiries Regarding Products and Services
Samライズ Co., Ltd. Digital Marketing Division
Contact: Fujii
TEL: 03-5436-2042
FAX: 03-5436-2041
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