Launching nationwide from Arakawa Ward, a partnership between Biyodo—a hair and makeup salon with over 2,500 professionals and experience in over 3,000 photo shoots— and Wakiiro Photo Studio has been formed, marking the launch of a one-stop photography service.

Biyodo, a hair and makeup salon operated by Biyodo Co., Ltd. (Headquarters: Arakawa Ward, Tokyo; President: Soichiro Nakano), a Tokyo-based provider of hair and makeup services, and Wakairo Photo Agency (Headquarters: Arakawa Ward, Tokyo;Representative: Toru Wakaiki), announced on June 16, 2026, that they have formed a business partnership in the fields of hair and makeup and photography.Biyodo and Wakairo Photo Studio, both based in Arakawa Ward, Tokyo, and active nationwide, will use this partnership to provide comprehensive services to the local community while also meeting the needs of inbound tourists.

Biyodo and Wakairo Photography Studio logos

Furthermore, as the first initiative of this partnership, we will begin offering a "Hair & Makeup Photo Shoot Package" starting June 16. The regular price is 38,500 yen (tax included), but we will offer it at a promotional price of 29,700 yen (tax included) to the first six customers.

For details and to apply, please visit the following Hot Pepper Beauty page.

https://beauty.hotpepper.jp/slnH000771734/blog/bidA117663476.html

[About This Partnership]

Biyodo is a hair, makeup, and kimono styling salon staffed by hair and makeup artists who have honed their skills on set for entertainment and media productions. Miwa, the salon’s lead hair and makeup artist, has a proven track record of styling over 2,500 clients, primarily celebrities, singers, and politicians.Additionally, Toru Wakairo, representative of Wakairo Photo Agency, has over 20 years of experience and a track record of more than 3,000 photo shoots nationwide, covering a wide range of subjects from the entertainment industry to corporate clients and individuals.

Soichiro Nakano, Representative Director of Biyodo Co., Ltd., commented on this partnership as follows:

“Through this partnership between Wakairo Photography Studio and the hair and makeup salon Biyodo, two artists who have gained experience on the front lines across the country will be able to deliver high-quality services at reasonable prices to the residents of Arakawa Ward.By combining Wakairo Photo Studio’s photography expertise with Biyodo’s hair, makeup, and kimono styling skills, we can provide services that further enhance our clients’ natural beauty.Furthermore, both companies offer English-language support, allowing us to cater to inbound tourism demand. Through this partnership, we will provide a one-stop service ranging from social media profile photography—for which demand has been growing in recent years—to photography for life events such as Shichi-Go-San, Coming-of-Age ceremonies, and weddings.”

From left: Toru Wakairo (Wakairo Photo Studio), Soichiro Nakano (Biyodo), Miwa (Biyodo)

[About Biyodo Co., Ltd.]

Beautydo Co., Ltd. operates hair and makeup-related businesses, including specialized hair and makeup salons, based on the philosophy of “bringing out people’s charm and confidence through hair and makeup.”Based in Tokyo, the company provides services across a wide range of fields, including corporate PR, entertainment and media photography, profile photography, bridal services, Coming-of-Age ceremonies, and Shichi-Go-San celebrations. With hair and makeup artists who have extensive photography experience, the company offers services that help enhance the brand value of both businesses and individuals.

・Website

Biyodo Co., Ltd.　　　　　　: https://biyodocorp.com/

Biyodo Hair and Makeup Salon: https://biyodocorp.com/salon/

[About Wakairo Photography Office and Photographer Toru Wakairo]

Wakiiro Photography Studio is the personal studio of photographer Toru Wakiiro, who is based in Arakawa Ward, Tokyo, and works nationwide.Born in Iriya, Taito Ward, in 1970, Wakashiro spent his childhood and early teens in Europe and the United States before entering Keio University, where he majored in the philosophy of education. In addition to holding numerous solo exhibitions and receiving various awards, he was selected in 2013 and 2015he was selected for “Leading the Way: 100 Cutting-Edge Photographers.” He is a Getty Images contributor, a member of the Tokyo Chamber of Commerce and Industry, an Arakawa Ward SNS City Promoter, a reporter for Arakawa 102, and a member of various organizations in Arakawa Ward.

Website: https://www.wakairo.tokyo/