A woman who has loved Okinawa and her passion for Okinawan ingredients The story of the birth of "Chura no Megumi"

Office G-Revo Corporation (Executive Vice President: Nami Watanabe "Naminchu") launched "Chura no Megumi", a supplement developed with the theme of "circulation", using only natural ingredients from Okinawa, at At More Corporation on February 11, 2026.

The following is the story of the birth of "Chura no Megumi".

Nami Watanabe, the developer

Continuously thinking of Okinawa. A woman called "Nanchu" faces the future of Okinawan ingredients

Nami Watanabe (Nami Watanabe, Executive Vice President of Office G-Revo Co., Ltd.), who has been visiting Okinawa for a long time since she was fascinated by Okinawa as a student, is naturally called "Nanchu" by those around her. He is not from Okinawa. Nevertheless, he has spent a lot of time meeting people, facing the land, and getting involved, not as a tourist. For Watanabe, Okinawa has gone from being a "favorite place" to a "part of his life.

Turning "love" into something tangible

After graduating from university, Watanabe visited Okinawa many times for a travel agency and, using his experience from private trips, worked as a tourism public relations manager for a village project a few years ago. Through dialogue with various producers in the prefecture, I learned about their particular production methods and was once again convinced of the power of prefectural ingredients that have supported Okinawa's healthy longevity.

Visiting farmers in the prefecture

In charge of a tourism PR project for the village

■Okinawa's economy is heavily influenced by the tourism industry.

Can't we increase the value of primary industry and manufacturing more? Can we create a cycle other than tourism? Chura no Megumi", a supplement developed using only natural ingredients from Okinawa and based on the theme of pilgrimage, was born as one of the challenges.

＜Chura-no-Megumi Official Shop

https://churamegumi.base.shop/

Ltd., which works directly with producers and has a thorough management system from material selection to quality control, from raw material selection to formulation, development, and manufacturing. We share Watanabe's thoughts, and through mutual exchange of opinions, we have completed a supplement that we have been particular about, and began selling it on February 11, 2026.

Chura no Megumi main product

With Mr. Yamazaki, a mangelicon farmer

Visiting the production site

Recently, Watanabe and Atmore visited a farmer in Okinawa Prefecture where one of the ingredients, mangelicon, is produced.

He stood in the fields, touched the ingredients, and listened to the farmers' voices about the difficulties of organic farming. This was not just an observation tour; he wanted to help establish a system whereby natural ingredients from Okinawa are valued fairly and the creators' ideas are circulated as value. It was a time to confirm my own resolve.

Receiving direct guidance from Mr. Yamazaki

Turning "love" into responsibility

Okinawa is a wonderful place that has gone through a lot of history and embraces everything. The name "Nanchu" came about by chance. However, I have always asked myself whether I have been involved in a way that lives up to the name. I have always asked myself this question.

I continue to think about Okinawa. This is shown not by feelings, but by actions. Beyond tourism. The challenge to face the future of Okinawan materials has just begun.

Naminchu" standing at Naminoue Beach