Royal Sweet Potatoes" and "Yokohama Brick Road A collaboration of popular confections! Yokohama Brick Avenue Royal's Sweet Potato Style" was born!

2025.10.24 10:00

株式会社ウイッシュボン

Wishbon Corporation (Headquarters: Yokohama City, Kanagawa Prefecture; President: Kenichi Nagano) will release "Yokohama Brick Avenue Royal's Sweet Potato Style", a collaboration between "Royal's Sweet Potatoes" developed by Royal Corporation (Headquarters: Fukuoka City, Fukuoka Prefecture; President: Masahiro Shiraiwa) and "Yokohama Brick Avenue". (President: Masahiro Shiraiwa), will go on sale on October 24 (Friday).

さつまいもの風味を閉じ込めました

The sweet potato flavor is locked in.

Royal Sweet Potato" and "Yokohama Brick Road" have come together!

The "Yokohama Brick Road" is a savory, richly flavored product made with roasted almonds and homemade raw caramel, sandwiched between a special cookie dough, and baked slowly. More than 20 years after its release, it is still loved by locals in Yokohama.

It was born in Fukuoka over half a century ago. Royal's Sweet Potato" is made from Kyushu sweet potatoes kneaded with butter and cream, baked to moistness, and has been loved as a specialty souvenir of Fukuoka with its particular taste. The first collaboration between the two brands will result in "Yokohama Brick Road Royal's Sweet Potato Style"! Please enjoy "Yokohama Brick Road" with the taste of "Royal's Sweet Potato" locked in.

生キャラメルナッツが人気の秘訣

Fresh caramelized nuts are the secret to its popularity!

The sweetness of the sweet potato is carefully extracted to create a luxurious buttery flavor.

The sweetness of the sweet potato and the rich aroma of butter are locked in and baked to moistness, reminiscent of the "Royal Sweet Potatoes" that have been loved for many years. It is a perfect gift for tea time or as a gift for someone who is looking for a quality time that will relax your mind.

Product Information

The prices shown are retail prices for reference only.

Product Name] Yokohama Brick Road Royal Sweet Potato Style

Price】 6 pieces 728 yen (tax included) 674 yen (mainland price)

　　　　　Price】 6 pieces 728 yen (including tax) 674 yen (mainland price)

Release date: October 24, 2025 (Friday)

Sales outlets

The following 11 airport and highway stores operated by the Royal Group of Companies are selling the product.

Tohoku Expressway: Nasu-Kogen Service Area Downhill Stall

Kan-etsu Expressway: Akagi Plateau Service Area downhill lane

Tokyo Bay Aqua-line: Umihotaru Parking Area Uminaka Plaza

Tomei Expressway: Ebina Service Area off-road lane, shopping

Tomei Expressway: Ebina Service Area Exit Shopping

　　　　　　　　　　Tomei Expressway : Atsugi Parking Area Outer Circuit Shops

Hokuriku Expressway: Nanjo Service Area off-ramp, Shops

Hokuriku Expressway: Shops on the Koga service area inbound route

Fukuoka Airport: Royal Suites Fukuoka Airport store

Kumamoto Airport ： Royal Host Kumamoto Airport Shop

Kumamoto Airport: Royal Host Kumamoto Airport Branch

Kagoshima Airport: Royal Host Kagoshima Airport stores *Scheduled to begin sales sequentially from October 24, 2025.

Stores of Wishbon Co.

Patisserie Wishbon Yokohama Brick Avenue Official Shop

Location : 2F Queens Tower A, 2-3-1 Minatomirai, Nishi-ku, Yokohama City, Kanagawa Prefecture

Phone number: 045-225-9344

Business hours : 11:00 - 20:00 *Business hours are the same as those of the facility

みなとみらいのオフィシャルショップ

Official store in Minato Mirai

Patisserie Wishbon official online store

https://wishbonshop.com/

＜What is Royal Sweet Potato?

For more than half a century since its birth, "Royal's Sweet Potatoes" born in Fukuoka have been delivering the same delicious taste as the founder's wish. The sweet potato is made from 100% Kyushu-grown sweet potatoes, and the main ingredients such as cream, butter, and eggs are all made in Japan, as well as sweet potatoes.

The bright yellow color, glossy "shine" and "baking color" are the result of the handcrafting process. We put our heart and soul into our baked goods, valuing the original taste, color, and flavor of the ingredients.

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