New Product "MISIRELTO CHU-TO-CUT" for Esthetic Salons to be launched on October 20, 2025.

BE-WAVE Inc. (Location: Yokohama City, Kanagawa Prefecture; Representative Director: Masako Okuyama), a general beauty trading company for salons, will launch "MISIRELTO CHU-TO-CUT," a liquid supplement that inhibits absorption of carbohydrates and fat when taken before meals, on October 20, 2025. MISIRELTO CHU-TO-CUT" will go on sale on October 20, 2025.

The product will be unveiled at Beauty World Japan OSAKA and an online information session for salons will also be held.

Image of MISIRELTO CHU-TO-CUT

MISIRELTO CHU-TO-CUT" URL: https://www.be-wavestyle.jp/products/detail.php?product_id=209741

Development Background

In recent years, improving the durability of treatment effects has become an important issue in the esthetic industry.

According to a survey by Yano Research Institute Ltd., the esthetic salon market in FY2024 is on a slight downward trend at 98.3% year-on-year, while the diet supplement market continues to grow at 102% year-on-year, indicating a growing need for a total approach combining treatment and inner care products.

In light of this market environment, we are developing "MISIRELTO CHU-TO-CUT," a cutting supplement that can be taken daily safely and easily and that will lead to salon treatment satisfaction and shortcut to goal achievement.

Product Features

*Easy for anyone to try and easy to continue at a reasonable price

The brand concept of MISIRELTO is "easy to continue at a reasonable price. No matter how good the product is, it will be meaningless if it is too expensive, if it cuts into the budget for salon treatment fees, or if it makes it impossible to continue using the product.

We have focused on a price that allows you to continue to use MISIRELTO while still receiving treatment at a salon.

At 162 yen per package, it is easy to continue taking, and even if you take a maximum of three packages a day, the price is less than 500 yen.

Taste so good that you can continue to take it every day

It is said that in JAPAN "good medicine tastes bitter," but in reality, you don't want to eat something that doesn't taste good.

No matter how great a supplement may be, if it does not taste good, taking it will be stressful and difficult to continue. In particular, supplements are harmless even if you don't take them, so if they don't taste good, you naturally tend to stay away from them.

However, we want people to enjoy taking supplements for a long time for the sake of beauty and health. With this in mind, we have made numerous improvements to create a delicious blood orange flavor.

Liquid specification

Many of the most common cut-type supplements are distributed in powder form.

However, we have made it in liquid form so that it can be easily consumed on the go, when people tend to eat a lot.

We want people to be able to easily take it anytime, anywhere. The liquid form also increases the absorption rate.

Four safe ingredients

No flavors, colors, preservatives, or synthetic sweeteners are used to ensure safe consumption.

Suppresses the absorption of sugar

Fibarixa, an ingredient in the formula, is rich in isomaltodextrin. It is known to inhibit the absorption of sugar when taken before eating.

It supports stress-free dieting without holding back on delicious and enjoyable foods.

Suppresses the rise in blood glucose levels

Carob, a fruit that has been eaten along the Mediterranean coast, is used as a natural sweetener.

Carob" has a gentle sweetness that helps to moderate the rise in blood glucose levels.

Intestinal activity and sustained satiety

The soluble dietary fiber in the formula not only supports satiety, but also helps increase the number of good bacteria by feeding intestinal bacteria.

By regulating the intestinal environment, it supports the development of a "non-hoarding" body.

*Trusted ingredients

FF16," 35 strains of lactic acid bacteria from 16 species, "Brazilian enzymes" made from 82 kinds of plant fermentation extracts, "Fibarixa," whose functionality has been proven based on scientific evidence, and "Gallop syrup," which can cut 20% of calories compared to low-GI sugar

■Seminars for Salons

Online product seminars will be held for salons that handle or are considering handling the MISIRELTO series prior to the launch.

Date and Time ： October 16, 2025 (Thursday), 13:00-

Lecturer: Takahiro Ariwa, BE-WAVE Inc.

Venue: Online (zoom webinar format, archived viewing available for 7 days after delivery)

Target ： Salon managers, salon staff

Participation fee: Free of charge

Details/Registration: https://www.be-wavestyle.jp/seminar/post-3749/

Debut at Beauty World Japan OSAKA

We will be exhibiting and selling our products at the Beauty World Japan OSAKA BE-WAVE booth, an exhibition for the beauty industry held at Intex Osaka.

Salons wishing to be among the first to try out the products are invited to visit the venue.

Date and Time: October 20 (Mon.) - 22 (Wed.), 2025

　　　　　　　　　 10:00-18:00 (until 16:30 on the last day)

Venue : INTEX Osaka

Exhibitor Name : BE-WAVE Inc.

Booth No. ： Hall 4, Beauty Equipment Zone M020

For details and invitation request: https://www.be-wavestyle.jp/salonform/bwj/

Outline of products

Product name ： MISIRELTO CHU-TO-CUT

Release date ： October 20, 2025 (Monday)

Price ： 16,200 yen (tax included)

Contents ： 10g x 100 packets

Ingredients ： Isomaltodextrin (manufactured in Japan), blood orange juice,

　　　　　　　 Carob syrup, Lemon juice,

　　　　　　　 Dried plant fermented product powder (dextrin, plant fermentation products),

　　　　　　　 (Contains cashew nuts, oranges, kiwifruit, sesame, soybeans, bananas, and apples.

　　　　　　　　banana, apple), lactic acid bacteria producer (soybeans, lactic acid bacteria)

Nutrition Facts Label： Per 1 package (10g)

Energy ： 9.52kcal

Protein ： 0.04g

Lipid ： 0.007g

Carbohydrate ： 3.53g

Salt equivalent ： 0.00g

Sales location : Esthetic salons nationwide in Japan

　　　　　　　 Please contact B-Wave Inc. if you are interested in handling this product.

URL ： https://www.be-wavestyle.jp/products/detail.php?product_id=209741

Company Profile

Company name: BE-WAVE Inc.

Representative: Masako Okuyama, Representative Director

Location: BE-WAVE BLDG, 4F, 15-2 Sakae-cho, Kanagawa-ku, Yokohama-shi, Kanagawa 221-0052

Establishment ： December 11, 1990

Business activities: Manufacture and wholesale of beauty equipments, beauty supplies and cosmetics

　　　　　 Sales of used beauty equipments and fixtures

　　　　　 Management of beauty salons, esthetic salons, acupuncture and moxibustion clinics, and medical services

　　　　　 Planning and planning of various events

Capital: 12 million yen

URL: https://www.be-wavestyle.jp/

For customer inquiries regarding this matter, please contact

BE-WAVE Inc.

TEL ： 0120-360-145

Inquiries: info@be-wave.co.jp