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Six New Snacks from Korea's No Brand, Pre-sale at PLAZA and MINiPLA nationwide from August 7 (Thu.)

ON-TAMA Co., Ltd.

ON-TAMA Co., Ltd. (Head office: Shinjuku-ku, Tokyo; Representative: Eunju Lee), an importer and distributor of Korean cosmetics and food products, as an authorized importer of "No Brand," a private brand of a major Korean supermarket "emart," will release six types of snacks of this brand. The products will be available at PLAZA, MINiPLA, and PLAZA online store nationwide from August 7, 2025 (Thursday). We hope you will enjoy these snacks, which are also popular in Korea.


Not available at PLAZA Yokohama Joinus store, PLAZA Nagoya Matsuzakaya store, and MINiPLA Miyazaki Micc store.


韓国でも人気のNo Brandの「きなこもち(インジョルミ)スナック」

No Brand's "Kinako Mochi (Injeolmi) Snacks" are also popular in Korea.


What is No Brand?


No Brandロゴ

No Brand logo


No Brand" is a private brand of emart, a large supermarket operated by Shinsegae E-mart Group, the oldest retailer in Korea. The brand is popular for its high quality, affordable prices, and wide selection of products.


The brand is sold in its own "emart" supermarkets and "emart24" convenience stores, as well as in dedicated stores that focus on No Brand products, with more than 50 new stores opening each year. Currently, the company has 267 stores in Korea and 17 stores overseas, and its products are sold in more than 20 countries around the world.

No Brand's products, especially its snacks, are famous among international tourists who buy them as souvenirs.



Product Overview

No Brand Kinako Mochi Snack 477 yen (tax included)

A snack with a light texture that melts in the mouth, reproducing the traditional Korean food Injeolmi (soybean flour glutinous rice cake).

The snack is made of rice flour with roasted soybean flour added to give it a savory flavor.


No Brand きなこもちスナック

No Brand Kinako Mochi Snack


No Brand Chocolate Soft Cone 477 yen (tax included)

A non-fried corn snack with a light, fluffy and crispy texture covered with cocoa powder. The moderate sweetness of the cocoa powder and the light, puff-like texture of the corn snacks are addictive. 120g is a generous size that is satisfying to eat.


No Brand チョコソフトコーン

No Brand Chocolate Soft Cone


No Brand Chocolate Filling Marshmallow 397 yen (tax included)

A white, fluffy marshmallow filled with chocolate cream! The soft texture of the marshmallow matches the flavorful chocolate cream.

You can also enjoy it as a popular dessert "s'mores" by lightly baking it and sandwiching it between crackers.


No Brand チョコフィリングマシュマロ

No Brand Chocolate Filling Marshmallow


【PLAZA exclusive】 ※The following three products are sold exclusively at PLAZA.

No Brand cube castella chip cubes 477 yen (tax included)

A unique snack with a crunchy texture and the refined sweetness and rich flavor of castella.


No Brand キューブカステラチップ

No Brand Cube Castella Chip


No Brand Sweet Potato Sticks 498 yen (tax included)

This sweet potato stick is made by slicing sweet potatoes thinly, thinly, and long, and crispy fried.The sweetness of sweet potatoes is nostalgic and loved by all generations.


No Brand さつまいもスティック

No Brand Sweet Potato Sticks


No Brand potato sticks with truffle flavor 599 yen (tax included)

Gourmet potato sticks made from thickly sliced, crispy, deep-fried potatoes covered with truffle seasoning.

They go well with beer, wine, and other alcoholic beverages, and are recommended as souvenirs for home parties.


No Brand ポテトスティック トリュフ風味

No Brand Potato Sticks with Truffle Seasoning


Company Profile

Company name: ON-TAMA Co., Ltd.

Head Office: Okubo Fuji Bldg. 7F, 2-7-1 Okubo, Shinjuku-ku, Tokyo 169-0072, Japan

Representative Director: Eunju Lee

Business : Import and wholesale of food products (beverages, confectionery, tea, etc.), sundries, and cosmetics

Establishment : July, 2017

HP : http://www.on-tama.com/

Logo Image