atre matsudo x yokohama kurikoan Customer's idea becomes a product! The "Dream Taiyaki General Election" will be held from May 17 (Sat.)!

atre matsudo co. (Headquarters: Shibuya-ku, Tokyo; President and Representative Director: Hiroyuki Takahashi*), in cooperation with Yokohama Kurikoan Atre Matsudo (Location: 1st floor of Atre Matsudo), which is operated by Kuriko Co. The "Dream Taiyaki General Election" will be held exclusively at the ATRE Matsudo store.

General Election Logo

Nine types of taiyaki were selected from the 1,209 votes cast in a "flavor you want to try" survey conducted in April 2025 at the store and on the website. The "Taiyaki General Election" will be held, in which customers will vote for the flavor they would like to see commercialized.

The taiyaki chosen in the general election will go on sale at Yokohama Kurikoan's Atre Matsudo store on June 27 (Fri.).

General Taiyaki Election: May 17 (Sat) - June 1 (Sun) *Voting is possible in stores and on the website.

Product release: Scheduled for June 27 (Fri.) *Subject to change depending on the production process.

1,209 entries received! Taste Questionnaire!

In the "Call for Flavor Questionnaire" held in April, we asked customers for their ideas on what flavor of taiyaki they have had in the past, what flavor of taiyaki they would actually like to try, and whether it would be good to have a side dish taiyaki, etc! We received 841 different taiyaki flavors from customers' free ideas.

＜How to enter the competition

Applications were accepted on paper at the eat-in space on the 1st floor of the ATRE Matsudo store.

Entries were accepted on the web using a two-dimensional code.

＜Total number of applications: 1,209

1,209 entries

<Types of flavors applied for

841 flavors

Questionnaire form

Voting by customers starts on May 17 (Sat.)

Taiyaki General Election Poster

<Voting period

Saturday, May 17 - Sunday, June 1

The winner will be chosen from among 9 taiyaki flavors carefully selected from 1,209 entries.

The taiyaki that wins first place in the general election will be sold as "Dream Taiyaki" at the Yokohama Kurikoan Atre Matsudo store starting Friday, June 27.

<How to vote

Vote by paper ballot at the eat-in space on the 1st floor of the atre Matsudo store.

Vote on the web using the two-dimensional code.

<Date of sale

Scheduled to go on sale on Friday, June 27.

*Subject to change depending on the production process.

2D code for voting

Atre Matsudo aims to be the "No.1 store in the region" in order to provide new value to customers and the local community. We will deliver to our customers "value," "taste," and "fun" that can only be experienced at the ATRE Matsudo store.

Atre Matsudo will continue to work together with its stores to deliver "a little better" to its customers.

Overview of atre Matsudo

Facility name: atre Matsudo

Location : 1181 Matsudo, Matsudo City, Chiba Prefecture

Business hours : 10:00 - 21:00

　　　　　*Some stores have different opening hours.

　　　　　　Please refer to the atre Matsudo website for the business hours of each store.

Structure ： Steel frame, reinforced concrete

Number of floors: 8 above ground

Total floor space : approx. 16,821m2

Store area : approx. 5,813.28m2 (as of May 14, 2025)

Number of stores ：78 stores (as of May 14, 2025)

Outline of SC Management Company

Name ： ATRE Co.

Location ： Ebisu Neonato 6F, 4-1-18 Ebisu, Shibuya-ku, Tokyo

Company establishment : April 2, 1990

Capital ：1.63 billion yen

Representative ：Hiroyuki Takahashi*.

Business activities: Management and operation of station buildings, etc.

Facilities operated: ATRE Ebisu, ATRE Shinagawa, ATRE Kichijoji, ATRE Ueno, etc.

*Taka officially means "ladder height