D-Breath announces the results of a survey on "summer bedding! What are the "initial complaints" about cool bedding?
株式会社ディーブレス
D-Breath Inc. (President: Yoshifumi Masuda, Head Office: Nihonbashi Hisamatsucho, Chuo-ku, Tokyo), a company involved in the planning and sales of bedding and other products, conducted a survey on "summer bedding" among 300 men and women across Japan before the arrival of summer in full swing.
Sleeping on The ICE 27
Survey on Summer Bedding - "Cool Bedding
■Minority of people use cool bedding!
When 300 men and women nationwide were asked if they had ever used cool bedding, 37.3% said they had. Another 21.3% said they were interested but had never used it. With summer heat getting hotter each year, it seems that not a few people are considering or trying cool bedding.
Results of Questionnaire on the Use of Cool Bedding
When those who have used cool bedding were asked about their level of satisfaction, 41.1% responded "very satisfied" or "satisfied," indicating that 40% of respondents felt the effects were as expected. However, the most common response was "normal" at 43.8%, followed by "somewhat dissatisfied" and "very dissatisfied. Some 15.2% of the respondents were "somewhat dissatisfied" or "very dissatisfied.
Results of the Cool Bedding Satisfaction Questionnaire
Dissatisfaction with cool bedding: "It's only cold at first.
Looking at the comments of those who rated their cool bedding as "normal" or lower, the most common complaint was that the coolness did not last long: "It is not cool at first" (65 yrs old, male, Chiba) and "I only feel cool for the first 10 minutes" (56 yrs old, female, Yamagata).
On the other hand, it is interesting to note that many of those who were "satisfied" with the cool bedding rated the comfort of the bedding highly.
It feels nice and cool when I get into my futon."(41 y/o, female, Hyogo)
I can fall asleep comfortably" (53-year-old female from Niigata)
I feel like I sleep better" (46-year-old female from Saitama)
Opinions seem to be divided as to how to evaluate the lasting coolness of the cool bedding.
Why is it that we only feel the effects of cool bedding "at the beginning"?
In the first place, does the coolness last?
Cool bedding feels cool to the touch because of its good thermal conductivity. Good thermal conductivity means that the temperature of what you touch moves easily. Heat moves from a higher temperature to a lower temperature. The reason you feel cool to the touch when you touch cold steel or concrete is because the heat from your skin is lost when you touch the steel or concrete. So-called cool bedding uses this heat conduction mechanism in bedding to create a "cool" feeling at the moment of touch.
The "cool" sensation is caused by the transfer of heat, so if the material is heated, no more heat can be transferred, and the bedding will not feel cool.
Even cool bedding feels hot and stuffy if the ventilation is poor.
In addition to temperature, humidity is also important for a comfortable sleeping environment. The level of comfortable humidity varies from person to person, but in general, too much humidity makes it difficult to sleep.
Many common cool bedding products are made of chemical fibers such as polyester and nylon. Nylon is widely used because it is an inexpensive material, but it has weak moisture absorption properties and tends to become damp easily. If you did not feel the desired effect from the cool bedding, it may be because of a problem with breathability.
The temperature-controlling material used by NASA keeps you cool until the morning.
High-tech new dimension material that always tries to control the temperature just right, even when it is hot or cold.
The ICE 27" is for people who have had disappointing experiences with cool bedding. Conventional cold bedding "feels" cold due to heat transfer, but "The ICE 27" itself maintains a comfortable temperature of 27-33℃. The secret is Outlast, a temperature regulating material developed in Germany for NASA.
Outlast logo
Outlast controls temperature by absorbing, retaining, and releasing heat according to the ambient temperature. The ICE 27" is made of microencapsulated Outlast, which is coated on the surface of the fabric.
Comparison with ordinary cool bedding
The moment it touches the skin, it feels surprisingly cool. Although the warmth of body temperature dissolves the Outlast in the microcapsules, the speed is slow and the feeling is long-lasting. In an air-conditioned room, the coolness lasts until morning along with the room temperature.
The ICE 27 is made of a soft, recycled fiber knit fabric that also offers excellent breathability.
The ICE 27" uses recycled fiber knit fabric, which is more breathable than ordinary knit fabric or towel fabric. It is soft and gentle on the skin, and even if you perspire during sleep, it dissipates quickly, so you do not feel stuffy.
Comparison of breathability
The padding is made of a functional material with a structure in which each fiber has three holes, which makes it lightweight but not easily sagged. In addition, the spiral structure of the fibers gives it a voluminous and fluffy feel.
Japanese craftsmen carefully sew these carefully selected fabrics and padding. It can be washed in a household washing machine (using a net), and because of its good ventilation, it dries in about 3.5 hours even when room-dried (temperature 20°C, humidity 65%, in the case of a single pad). Of course, the Outlast functionality is not lost even after washing.
URL: https://www.d-breath.co.jp/product/sleeping/theice27/
Product Details
Product name: The ICE 27 cool control comforter
At first glance, what looks like the unevenness of waffle fabric is the coating of Outlast. It has a crisp, refreshing feel on the skin. On the other hand, the outer fabric is soft and soothing.
The ICE 27 Cool control comforter
Size: Single 140 x 200 cm
Semi-double 160 x 200 cm
Double 180 x 200 cm
Queen 200 x 200 cm
Manufacturer's suggested retail price (excluding tax): Single 40,000 yen
Semi-double 50,000 yen
Double 60,000 yen
Queen 70,000 yen
Materials: <Futon cover
Outer fabric: 80% rayon, 15% polyester, 5% cotton
Lining and collar: 100% recycled fiber (cellulose)
<Filling
100% polyester
Product name: The ICE 27 Cool Control mattress pad
The center portion of the pad is finely quilted to increase durability against friction caused by turning over in bed. This is also a result of the skill and experience of Japanese craftsmen.
The ICE 27 Cool Control Mat Pad
Size: Single 100 x 205 cm
Semi-double 120 x 205 cm
Double 140 x 205 cm
Queen 160 x 205 cm
Manufacturer's suggested retail price (excluding tax): Single 24,000 yen
Semi-double 30,000 yen
Double 36,000 yen
Queen 42,000 yen
Materials: <Futon cover
Outer fabric: 100% recycled fiber (cellulose)
Lining: 65% polyester, 35% cotton
<Filling
100% polyester
Outline of the survey
Survey method: Internet research
Survey area : Nationwide
Target :Men and women aged 20-99
Survey period : Friday, April 18, 2025
Number of valid responses: 300
Company Profile
D-Breath, a bedding manufacturer well-known for "Dr. Comfortable Sleep", a deep breath of fresh air in daily life.
Company name: D-Breath Co.
Representative: Norihide Imai, Yoshifumi Masuda
Location: Nihonbashi TS Building, 11-6 Nihonbashi Hisamatsucho, Chuo-ku, Tokyo 103-0005, Japan
Establishment : May 2003
Business activities: Planning, manufacturing, and sales of bedding and other products
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