A New and Unknown Skin Care Brand "EXOLABEL" Enters the Hot "Human Stem Cell Cosmetics" Market EXOLABEL", an emerging skincare brand, enters the hot topic of "human stem cell cosmetics". Launching a "next generation" anti-aging care serum with a rewarding fragrance

JILL NAUGHTY LLC has "zero recognition and zero track record. The new brand "EXOLABEL" was launched based on the principle of "delivering quality skincare time to women with skin problems", and "Nano Infiltrate Serum LP", a highly penetrating serum containing a generous amount of cutting-edge ingredients, is now available on Amazon. Nano Infiltrate Serum LP", a highly penetrating serum that is generously blended with cutting-edge ingredients, is now available for pre-sale on Amazon.

The official e-commerce site (https://exolabel.com/) is scheduled to open in late May to early June.

The product is generously blended with the advanced technology of exosomes and human stem cells, and is accompanied by a natural essential oil fragrance that blends citrus fruits and floral herbs. A small challenge has now quietly begun, aiming for "skincare that satisfies both the skin and the soul.

EXOLABEL Nano Infiltration Serum LP

◆"Reaches the skin. Beyond that, it works." ～Even though we are not well-known, we were determined to do it and this is what we got.

What? What? This ingredient composition is done by a venture company? What?

"What? A venture company is going to do this?" - "EXOLABEL," a new skincare brand to be launched in the spring of 2025, is competing with a formulation so meticulously selected that one can almost hear such voices.

With zero name recognition and zero advertising budgets, but with the idea that "if you're going to do something, do it seriously," the first product, a highly penetrating serum called "Nano Infiltrate Serum LP," has been pre-launched on Amazon and is already receiving favorable reviews from customers.

Although it is an emerging brand with only a few achievements and fans, it took nearly two years from planning to completion to create this "substance-oriented" product that contains a generous amount of state-of-the-art ingredients, based on the idea that "that is why we want to compete with a truly meaningful formula. The result is a product that is "substance-driven" and contains a generous amount of cutting-edge ingredients.

Luxurious beauty ingredients

We wanted to focus on the substance of the product.

We wanted to create a product that "looks good with just a little bit of the hottest ingredients". Such a product would not be useful to customers, and there was no point in proposing it to the market.

That's why we dared to pack in a single bottle a formulation that would make even the most advanced skincare experts and beauty influencers gasp, centering on human stem cell culture fluid and exosomes, as well as vitamin C derivatives, NMN derivatives, niacinamide, and so on.

Moreover, EXOLABEL did not just mix these "beauty ingredients" together, but also worked to make sure that they "reach the skin properly" and "work properly.

To achieve this, we have adopted a number of mechanisms that are honest with the skin and science, such as "liposomes," "nanosizing," and a "delivery system" for ingredients that employs a technology that won the Gold Prize at the Raw Materials Festival. We have adopted a number of mechanisms that are honest to the skin and science.

In addition, we are particular about how the ingredients "work," and have adopted our own "triangle formula" that uses the interaction of 【Vitamin C derivative × Niacinamide × Glutathione】.

The three ingredients "reduce each other's oxidation" and the active ingredients work together for a longer period of time to enhance the skin's approach to the skin.

In addition to hyaluronic acid, it also contains proteoglycan and ectoin, which have higher water retention capacity. While filling the skin with moisture, the product does not feel sticky and blends well with the skin.

Noted triangle formula

Serenity citrus scent that relaxes both skin and mind

Serenity Citrus scent is a blend of 10 natural essential oils.

The original blend of essential oils, which was perfected through repeated trial and error, is a formulation designed to turn skincare time into a moment of bliss.

The freshness of orange and bergamot, combined with the calming effects of lavender and rosemary, and the finishing touch of a hint of wood, create a perfect balance between the "aggressive formula" and the perfect fusion of "science" and "fragrance.

The moment it is applied to the skin, the freshness of citrus and the comfort of herbs spread softly, making it an attractive drop that makes you want to try it just by listening to it.

◆"Ingredients that work, so that they work" - a development process that took nearly two years

EXOLABEL's goal was not to "look good" or "make a splash," but to create a formulation that truly delights the skin.

Focusing not only on "penetration" but also on "how it works after penetration," we started development with the cooperation of Cosmeceutical Corporation, Japan's only OEM manufacturer of cosmetics specializing in human stem cell culture fluid, focusing on ingredients that approach cell function, such as human stem cell culture fluid and exosomes.

It took nearly two years to complete the product in order to achieve both skin sensation and comfort of use.

Exo Label Serum

Product Information

Product name ： Nano Infiltrate Serum LP

Volume ： 30mL

Price ： 7,700 yen (including tax)

Release date ： April 1, 2025 (Pre-sale on Amazon)

Official Amazon store : https://x.gd/amazon_exolabel

Official EC site : https://exolabel.com/ (scheduled to be released in late May to early June)

◆Brand Message

We want skincare to work not only on the skin but also on the mind.

EXOLABEL pursues skincare that "reaches the skin and satisfies the mind" from the perspectives of both science and sensibility.

We hope to deliver such a positive change - that you can believe in your skin the next day, which will increase your self-esteem and make you feel a little more positive about your daily life.

Company Profile

Company name: JILL NAUGHTY LLC

Location: 1-15-4 Ginza, Chuo-ku, Tokyo

Establishment ： May 2024

Business description: In-house brand development / EC business

URL ： https://jill-naughty.co.jp/