Press Relase / News Release Distribution Service [@Press]

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Fabrics and motifs are all from Hamamatsu and Hamanako area Local Charm Scarf" was completed! Sightseeing ambassadors use it as an item to promote the charms of the region.

A hands-on program for dyeing scarves of the same design by yourself will be available by the end of 2024.

公益財団法人 浜松・浜名湖ツーリズムビューロー

The Hamamatsu Hamanako Tourism Bureau has produced the "Hamamatsu Hamanako 'Local Charm Scarf'" as one of the items for the "Hamamatsu Hamanako Tourism Ambassador" (hereinafter referred to as "Ambassador") uniform, with all fabrics and motifs selected from the Hamamatsu and Hamanako area. 


Scarf and Ambassador (Hamamatsu Castle)


(1) Background of production

We started production so that ambassadors who promote Hamamatsu and Hamanako area can wear items that can explain our area with civic pride.


■Design

Miho Katsuragawa, a dyeing artist in Hamamatsu City who has been collaborating with Enshu's textile makers and dyeing factories, was commissioned to create the scarf.


Scarf Motif Description


■ Fabric

Cotton broadcloth woven in Hamamatsu City was procured from Enshu Orimono Kaikan in Hamamatsu City.


Dyeing, etc.

Dyeing was done by auto screen at Muto Dyeing Co. Ltd. in Hamamatsu City. Using long-established techniques, the optimal combination of dyes was derived to realize Mr. Katsuragawa's design. Furthermore, by blending camellia oil, the fabric has a soft and shiny texture that is gentle on the skin and soft and moist.


Sewing

Tomoyako Tozawa of AULA SEWING SCHOOL, a Western-style sewing school in Hamamatsu City, was in charge of the sewing.



Scarf Concept(PDF)

https://www.atpress.ne.jp/releases/414687/att_414687_1.pdf

Profile of Miho Katsuragawa and Muto Dyeing Co.

https://www.atpress.ne.jp/releases/414687/att_414687_2.pdf



(2)Courtesy visit to Mayor Yusuke Nakano of Hamamatsu City, Shizuoka Prefecture

On Tuesday, October 22, 2024, we paid a courtesy visit to Hamamatsu City Mayor Yusuke Nakano to commemorate the completion of the scarf.

Ambassadors presented the scarf to Mayor Nakano.


Courtesy visit to Mayor Yusuke Nakano of Hamamatsu City


(3) Future Development

■As an item during ambassador activities

Ambassadors will wear the scarf during activities such as event appearances, emceeing, and SNS photo shoots. By having the scarves seen, the features and attractions of the Hamamatsu and Hamanako regions will be conveyed to people in and outside the region.


■Sales of hand-printed textile dyeing experience program

A hand-printing and textile-dyeing experience program using a mold made from the scarf design worn by the ambassadors will be available for purchase by the end of 2024 at "Hamamatsu Hamanako Yaramaika Tourism," a site operated by the Hamamatsu Hamanako Tourism Bureau, which offers reservations for hands-on experiences. The program will be held at the Koike Plant of Muto Dyeing Co., Ltd. and participants will be able to take home a product dyed in their own colors from approximately 800,000 possible combinations.



(4) Reference links

Hamamatsu Hamanako Yaramaika Tourism: https://hamamatsuat.hamamatsu-daisuki.net/experience/

Hamamatsu-Hamanako Tourism Ambassadors: https://hamamatsu-daisuki.net/hamanako-ambassador/

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