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Commemorating the issuance of the new 10,000 yen bill, "OSATSU PAN" is now on sale at the online store! Japan's first product filled with homemade sweet potato filling and sweet potato paste!

~Countdown Project for Issuance of New 10,000-yen Bills for Local Development in Collaboration with Kita Ward and the Public and Private Sectors~.

株式会社 旺栄 渋沢逸品館

Shibusawa Ippinkan (OUEI, Co.) (CEO: Hirotoshi Nagano), which is promoting a local development project, has decided to open the "Shibusawa Ippin Kan TSUNAGU marche" in April 2023 near the Kita Ward Office, in the hope of disseminating the achievements of Eiichi Shibusawa and his teachings that are still relevant today, as a company rooted in Kita Ward, where the National Printing Bureau, the face of the new 10,000 yen bill, spent the last 30 years of his life, In April 2023, we opened the Shibusawa Ippin Kan TSUNAGU Marche near the Kita Ward Office, which sells specialty products from areas associated with Shibusawa (Shimizu Town, Hokkaido; Fukaya City, Saitama Prefecture, etc.). As part of the "New 10,000-yen Note Issuance Countdown Project," which is being undertaken in cooperation with Kita Ward to create a new specialty of Kita Ward, we are selling "Japan's First(*) New 10,000-yen Note Osatsu no Osatsu (Bread with New 10,000-yen Note). (* According to our own research)


With less than a month to go before the new 10,000-yen bill is issued on July 3, 2024, we are pleased to announce that we have started selling "Osatsuno no Osatsu no Osatsu Bread" at our official online store so that it can be delivered throughout Japan.


Japan's first "Osatsuno no Osatsu no Osatsu-buda Pan


Osatsuno no Osafuda Pan(1)


Shibusawa Itsuhinkan official website: https://shibusawa-world.net/

List of bakery products : https://shibusawa-world.net/products_cat/bread-serial/



Eiichi Shibusawa New 10,000 yen bill issue countdown project

Japan's first new 10,000 yen bill bread "Osatsu no Osatsu Bread" is now available for order from all over Japan!


Store page for Osatsu no Osatsu Pan: https://shibusawa-world.net/products_cat/bread-serial/


<Purpose of the Project

We have been selling items related to Eiichi Shibusawa as a local development project at our Shibusawa Ippin Kan TSUNAGU marche. In July 2024, for the first time in 20 years, a new banknote will be issued with the portrait of Shibusawa Eiichi, a great man associated with Kita Ward, and the "New 10,000-yen Note Issuance Countdown Project" has been launched as a public-private partnership project with Kita Ward. The purpose of this public-private partnership is to spread the spirit of Shibusawa Eiichi and the charm of Kita Ward throughout Japan, and to build momentum for the issuance of the new 10,000-yen bill.


<The city where the new 10,000-yen bill is born. Kita Ward

Kita Ward is not only the base of Shibusawa Eiichi's life, where he spent the last 30 years of his life, but also the home of the National Printing Bureau, which prints some of the new 10,000-yen bill. For this reason, Kita Ward itself is also engaged in regional PR activities under the slogan "Kita-ku, the city where the bill was born.



Bakery products related to Shibusawa Eiichi born from Shibusawa Ippinkan

As part of this project, Shibusawa Itsuhinkan TSUNAGU marche has developed a variety of bakery products related to Shibusawa Eiichi. We use mainly domestic wheat and fermented domestic butter to ensure that our products are safe to eat and enjoy.


Shibusawa Ippinkan TSUNAGU marche Bakery Products


Outline of the products

Product name: Shibusawa Eiichi Grand Old Man Breads

Contents : New 10,000 yen bill "Osatsu no Osatsu Buns" x 2, Silk Hat Anpan x 2,

     2 pieces, 2 pieces of Silk Hat Anpan, 2 pieces of Lovely (Stick) Black Curry Bread, 6 pieces total set

Price: 2,870 yen (tax included)

     Delivery by frozen delivery (Yamato Express) *Delivery fee will be charged separately.

URL : https://shibusawa-world.net/products/grand-old-man-breads/


<Japan's first new 10,000-yen bill "Osatsu no Osatsu Bun

This is Japan's first 10,000 yen bill bread modeled after the new 10,000 yen bill with Shibusawa Eiichi's portrait, which will be redesigned for the first time in 20 years in July. The bread is filled with homemade sweet potato bean paste and sweet potato nectar. It is the same size as a real 10,000 yen bill, 160mm x 76mm, and 10mm to 12mm thick, and is sealed with a band to recreate the look of a bundle of one million yen bills. On the front is a cute illustration of Eiichi Shibusawa. The bread is made without water to make it moist and tender.


Osatsuno no osatsu no osatsu buns (2)


<Silk Hat Anpan, a favorite of Shibusawa Eiichi

The "Silk Hat Anpan" is based on Shibusawa Eiichi's trademark silk hat. Inside the hat, which is shaped like a silk hat, is a loaf of bread filled with red bean paste from Shimizu Town, Hokkaido, a town associated with Eiichi Shibusawa. The deep sweetness of the red bean paste and the fluffy, cocoa-flavored dough are the hallmarks of this bread.


Silk Hat Anpan


<Spicy deep-fried curry buns "Suteki na Kurokarepan" (Lovely Black Curry Buns).

A long, dark, thin curry bun with a strong, spicy curry flavor. Like the silk hat, this long, thin curry bun can be eaten with one hand and is inspired by Shibusawa Eiichi's trademark walking stick. The dough is soft and fluffy, and when freshly fried, you can enjoy its crispy texture.


Lovely (stick) Black Curry Bread


What is Shibusawa Itsuhinkan, a select store for clothing, food, and shelter that tours places associated with Eiichi Shibusawa?

Shibusawa Itsuhinkan TSUNAGU marche is a select store that opened in April 2023, offering a wide range of food, clothing, and housing products from places associated with Eiichi Shibusawa. Based on the concept of "Connecting Thoughts to Pioneer the Future," the shop was launched as part of a local development project in Kita-ku, Tokyo, the life base of Eiichi Shibusawa, with the aim of making his achievements and teachings relevant to the modern age more widely known to an even wider range of people.

The store features a lineup of uniquely selected and carefully selected products, including Fukaya green onion products from Fukaya City, Saitama Prefecture, the birthplace of Eiichi Shibusawa, beef foods and dairy products from Shimizu Town, Hokkaido, the site of the land reclamation project, and indigo-dyed craft products that continue the Bushu indigo dyeing tradition. Please stop by and visit us for a wide selection of excellent products from the area associated with Shibusawa Eiichi and related products.


Shibusawa Ippin Kan TSUNAGU marche


<Store Outline> Store Name : Shibusawa Itsuhinkan

Name : Shibusawa Ippinkan TSUNAGU marche

Telephone number : 03-5948-4661

Location : Seionkaku03, 1-1-6 Ojihoncho, Kita-ku, Tokyo

WEB site : https://shibusawa-world.net/blog/4388/

List of items in the store: https://shibusawa-world.net/items/


<Company Profile

Company name: Wangyei Co.

Representative: Hirotoshi Nagano

Location: 1-4-13 Oji Honcho, Kita-ku, Tokyo

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