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Freelance Chef and Hunter Yasuyo Noda in Mishima, Shizuoka Prefecture Full-fledged launch in February as a "food connector" connecting people through cooking

フードアトリエmori.

Food Atelier mori. (located in Mishima City, Shizuoka Prefecture) is pleased to announce that its representative, Yasuyo Noda, has named her work of connecting people through cooking "Food Connector" and will start full-scale activities in February 2024.


As a freelance chef, food connector, and hunter with three faces, he will be involved in activities such as providing on-site meals to enjoy Izu's high quality gibier, developing menus for restaurants, branding producers, and promoting the charm of eastern Shizuoka Prefecture, a treasure trove of food resources.

(This initiative is supported by the Mishima Chamber of Commerce and Industry through the Accompanying Small Business Support Promotion Program.


Food Atelier mori. Instagram: https://www.instagram.com/foodatelier_mori/

Introduction video: https://www.instagram.com/reel/C3n9O69tK28/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==


Food Atelier mori.


◆Profile

Born in 1980 in Mishima City, Shizuoka Prefecture. After going to college, he once found a job but could not give up his dream of becoming a chef, so he re-entered culinary school and obtained a chef's license. Currently, in addition to being involved in community revitalization projects, he travels around the country as a freelance chef, a "food connector" who connects people through cooking, and a hunter. She is also active in promoting the food of eastern Shizuoka Prefecture by exhibiting at events and giving lectures, and she and her daughter focus on disseminating information about wild game they have captured and dismantled themselves.


Yasuyo Noda


How "Food Connector" started

In the past few years, I have witnessed restaurants and producers facing various challenges such as the Corona disaster, soaring prices, and labor shortages. Noda, who had been working as a hunter and freelance chef, began to receive consultations on menu development for restaurants and direct sales and branding for producers. He decided to start full-fledged activities to become a bridge between restaurants, producers, and consumers, and to support and enliven the local community as a "food connector" connecting people through cuisine.



◆Activities

Catering service

The appeal of our catering service is that you can eat what you want, where you want.


Please use our service for the following occasions.

Birthdays, anniversaries, and other celebratory occasions

Gatherings for parents with infants, toddlers, and younger elementary school children.

Home parties for those with nursing care or dietary restrictions

For company dinners, New Year's parties, and welcome and farewell parties

From 3,000 yen per person (tax included)

From 4 persons ‾ ‾ Areas covered: Eastern Shizuoka Prefecture (other areas negotiable)


Catering Service


Example of a special course: "Izu Ghibier Course

Slowly cooked at a low temperature, the red meat of the gibier is soft and tender, with a light but full flavor and rich in nutrients such as iron and vitamin B1. It is a fascinating food for first-timers to try.

From 10,000 yen for 2 persons (tax included)

Local vegetable bagna cauda, seasonal vegetable soup, white fish aqua pazza, assorted cheese, cream of mushroom pasta, gibier cutlet, roasted gibier, dessert


Izu wild game course


zIf requested, we can suggest beverages and breads that go well with the dishes.

The above is just an example. Please consult with us about the actual course content.


Support for Restaurants and Producers

Based on our experience in the restaurant industry, we provide support for restaurant menu development, tableware, kitchen equipment, and flow line proposals, as well as direct sales and branding support for producers of food goods, utilizing our connections with restaurants.

Support fee: From 10,000 yen (tax included) per visit *Fee will be determined based on the content and duration of the consultation.


Promoting the food culture of eastern Shizuoka Prefecture

We conduct PR activities at food events in and outside of Shizuoka Prefecture to spread the appeal of delicious food from eastern Shizuoka Prefecture.


Promotion and Education of Hunting and Game Culture

As a hunter, I promote hunting and gibier culture and food education at educational institutions in various regions. We accept requests for lecturers. Please contact us for the fee.



◆Activities

Restaurant support Whiskey&Co.

We provided advice on plates, cooking utensils, and menus for the opening of a bar adjacent to a distillery. Mr. Noda's suggestions were based on what he knew to be practical as a person with experience, so we were all convinced, including the flow line. He had a good grasp of what we needed to prioritize, and was very helpful in scheduling what we would need now and what we would need later. We hope to have their support again in the future." (Whiskey&Co., Mr. Masuda's comment)


Noda and Mr. Masuda


◆Future Prospects

We are planning to hold a gibier business trip cooking at the Izu City Meat Processing Center "Izu Deer Wholesaler" event to commemorate the 10,000 head brought in, and a "Deer Night" where venison snacks are served at Whiskey&Co.'s bar. In addition, we will also give vocational lectures at local elementary and junior high schools, and disseminate gibier cooking videos and information about producers and their products on Instagram.

Eastern Shizuoka Prefecture is a treasure trove of food resources. It is my hope that more and more people will be able to boast about their hometowns through food. I would be especially happy if I can create opportunities for the younger generation who are leaving for the cities to meet new people and discover the charms of their hometowns.



◆Outline of Food Atelier mori.

Representative: Yasuyo Noda

Establishment: April 2008

Location: Mishima City, Shizuoka Prefecture

Business : Catering service/support for restaurants and producers

         Promotion of food culture and gibier culture in the eastern part of Shizuoka Prefecture, food education

Instagram : https://www.instagram.com/foodatelier_mori/

Contact : foodateliermori@gmail.com



◆Leaflet


Food Atelier mori. leaflet front


Inside of Food Atelier mori. leaflet


Reference image


Noda cooking gibier


Cutlet of wild game


Roasted gibier


Pasta with cream of mushrooms