Donation product for the Noto Peninsula Earthquake of 2024 Emergency sale of "Chestnut Kintsuba 'Kozumi'" using "Noto Matured Roasted Chestnuts" from Matsuo Chestnut Orchard, saved from the rubble. Chestnut Kintsuba "Kozumi" made from Noto roasted chestnuts saved from the rubble.

Japanese chestnut (Castanea crenata) (Location: Kanazawa City, Ishikawa Prefecture; President: Taro Sakamoto), a cafe specializing in Japanese chestnuts, launched a new product, "Kintsuba 'Kozumi'" made with Noto chestnuts from Matsuo Chestnut Farm, which were damaged in the Noto Peninsula Earthquake of 2024, on January 13 (Saturday), 2024. The product is made from chestnut kintsuba "kozumi" made from Noto chestnuts.

Chestnut Kintsuba "Kozumi" (product side)

Since the opening of "Shiratsuyu," a cafe specializing in Japanese chestnuts, in Higashiyama, Kanazawa in 2020, we have continued to promote the appeal of Japanese chestnuts, especially "Noto chestnuts. Noto Chestnuts" is a general term for chestnuts grown in Wajima City, Suzu City, Anamizu Town, and Noto Town, all located on the Noto Peninsula. And this area is also the area of the recent earthquake disaster.

The reason why we have decided to sell the new product "Chestnut Kintsuba 'Kozumi'" is to let many people know about the current situation in Noto as a donation product for the "Noto Peninsula Earthquake of 2024," which occurred on New Year's Day, 2024. Matsuo Kurien, Noto's only chestnut specialty farmer, has been dedicated to roasted chestnuts for 17 years. They maximize the natural sweetness of chestnuts to create a unique flavor with a sugar content of over 30 degrees. We are so in love with his passion and commitment that we have asked him to be our partner in all of our purchases. The owner of Matsuo Chestnut Orchard has created this new product using the precious "Noto Aged Roasted Chestnuts" that he rescued from the rubble. The product is usually sold only in stores, but we will start accepting orders in our online store for a limited time.

The reason for the creation of "Kozumi kozutsuba" (chestnut kintsuba)

Wajima City, where Matsuo Kurien is located, was one of the areas devastated by the Noto Peninsula Earthquake of 2024. Matsuo Kurien, the only farm in Noto that specializes in chestnut cultivation, was also severely damaged. Mr. Matsuo, the owner of the farm, took out from the rubble only those Noto chestnuts that had escaped damage and delivered them to us in the dark without electricity, driving along a road that was so sunken and raised that it was impossible to drive in a straight line. These Noto aged roasted chestnuts may be difficult to see for some time to come. As a Japanese chestnut specialty store, what we can do with these precious Noto chestnuts is to make delicious confections and deliver them to our customers. We believe that our role is to convey the full appeal of Noto matured roasted chestnuts, which were collected and delivered to us in a desperate effort despite the danger of collapse.

The secret of the deliciousness of Matsuo Chestnut Orchard's Noto chestnuts

Noto chestnuts, which are grown in mineral-rich soil and exposed to full sunlight, are not sold in large quantities in the market due to the small number of farmers who produce them. Matsuo Chestnut Orchard is a full-time chestnut farmer who grows more than 1,000 chestnut trees in the Noto Peninsula, which is rich in nature. The sugar content of these premium chestnuts has been raised to three times that of the original harvest through a thorough four-times fruit sorting process, a month-and-a-half cold ripening period during which Noto chestnuts are at their sweetest, and a pressure cooker method that has been developed through many years of experience. No seasonings or additives are used, and the sweetness of the ingredients is brought out to the utmost limit. The new product, "Chestnut Kintsuba 'Kozumi'" is baked with bamboo charcoal added to the skin while maintaining the color of Noto aged roasted chestnuts, which are the best of Matsuo Kurien. The chestnuts inside are carefully selected to match the flavor of Noto matured roasted chestnuts, and baked one by one by our craftsmen. It is a gem that allows you to feel the taste of the chestnuts, which are filled with rich flavor and covered with a sense of maturity. You can also grill the surface just before eating to make it even more fragrant and delicious.

Chestnut Kintsuba "Kozumi" [Product Vertical 2

Outline of the product

Chestnut Kintsuba "Kozumi

6 pieces in a box 5,000 yen (tax included) "Noto Peninsula Earthquake Relief Product

URL: https://www.wagurishiratsuyu.com/product-page/%E8%96%84%E5%A2%A8usuzumi

The wish for reconstruction that is put into this product

The Noto Peninsula, where the owner is from, has a climate that values the warmth of people and the charm of local products. The more we learned about the charms of the Noto Peninsula, the stronger our desire to "let as many people as possible know about these charms. In order to continuously support Japanese chestnut farmers and bring them to fruition and the profound world of chestnuts, we established a specialty store in Higashiyama, Kanazawa City, which has a beautiful historical townscape, called "Shiratsuyu," a café specializing in Japanese chestnuts. Kanazawa's food culture has been supported by the abundance of ingredients from the Noto region. Now it is Kanazawa's turn to support Noto. It may take several years to revive Matsuo Chestnut Orchard. It is an important place for local people in Noto to work, and its activities were part of our efforts to boldly confront the problems of declining population and lack of successors in depopulated areas. We ask for your help to continue to support the Noto region without slowing down. We hope that this special sale will be an opportunity for people to learn about the charms of Noto, and that it will serve as a foothold for the long-term recovery of the region.

Store Information

Shiratsuyu, a cafe specializing in Japanese chestnuts

Location ： 3-1-16 Kannon-cho, Kanazawa City, Ishikawa Prefecture

Business hours: 11:00-17:00 (LO16:30) Reservations not accepted

Online store: https://www.wagurishiratsuyu.com/

Appearance of "Shiratsuyu," a cafe specializing in Japanese chestnuts