Private companies as well as municipalities, healthcare, transportation, energy sector, etc. A management consulting tool that enables the introduction of point systems in the private sector as well as in the municipal, medical, transportation, and energy sectors. Revised explanatory video for "Free A-GEL Points

A fully contingency fee-based consulting company utilizing the circulating point technology and service "Free A-GEL Points" and "Free A-GEL Gift Points" (hereafter commonly referred to as A-GEL Points and A-GEL Gift Points) as a consulting tool and a company that offers a wide range of services to its clients, the Point Organization, Inc. (President: Yuki Takeuchi, Head office: Minato-ku, Tokyo, Capital: 564.5 million yen (including capital reserve)), a fully contingency fee-based consulting company that utilizes "A-GEL Point" (commonly known as A-GEL Point or A-GEL Gift Point), has revised the "A-GEL Point" explanation video on its YouTube channel, which was released on November 17.

URL: https://www.youtube.com/watch?v=c-LycBKqmvs

A-GEL Point" is not a point system that sells points to merchants, as is the case with points issued by conventional point companies. The main feature of the point system is that it can be used for various types of businesses and categories (hospitals, public institutions, etc.) other than the goods sales and service industries, as it is a management consulting tool. Furthermore, this is a revolutionary scheme that allows customers to earn additional income when the points are used at other stores.

For this reason, we produced an explanatory video using the terminology used by the competent authorities. The new "A-GEL Point" explanatory video is a revision of the existing explanatory video, emphasizing the point system as a management consulting tool.

A-GEL Point

How A-GEL Point works

(1) Merits for merchants (viewpoint at the time points are awarded)

(1) Advantages for merchants (from the point of view of the point-issuing process): ・No fixed costs, such as initial and monthly fees, are required when introducing the service.

Since they only bear the cost of the points granted to customers (system usage fee, 1 point = 1 yen), granting A-GEL points (introduction of the service) itself results in cost reductions.

　*The amount of the system usage fee is positioned as the consulting fee.

A-GEL Gift Point (coupon function), a supplementary service to A-GEL Point, can be used. This allows for free advertising and promotion. (Information can be sent to the application)

Since there is no fixed cost to grant points, the reduction rate can be set high. Therefore, customer satisfaction is expected to increase, and the number of customers visiting the store and sales are expected to increase.

No need to register as a member or issue a membership card to new customers. (Points can be given directly to existing transportation and distribution system IC cards and user applications.)

　User applications are scheduled for release in February 2024.

When the points or coupons (A-GEL gift points) are used at other merchant stores, the user can earn additional income based on the amount of the points or coupons used. This is the essence of this service.

(2) Advantages for merchants (viewpoint when handling points)

New customers who have accumulated A-GEL points are expected to visit stores.

A-GEL points (coupon function) can be used to send out free information on special deals for customers and induce customers to visit their own stores.

Unlike conventional coupons, the coupon discount information can be sent out in real time at the customer's convenience. For example, the coupon can be sent out to sell out unsold food products at the close of a store. (This also contributes to food loss prevention and waste reduction.)

The commission fee will be paid to the point mechanism only when a sale is made by a customer using A-GEL points or A-GEL gift points. The commission fee is determined in advance through individual consultation, so there is no waste of expenses because the merchant only pays a completely contingency fee that it agrees to.

What are "Free A-GEL Gift Points"?

A-GEL Gift Point is a completely contingency fee-based consulting tool (coupon function points) that enables merchants to be charged based on actual usage, eliminating all wasteful aspects of the conventional coupon distribution process.

A-GEL Gift Points

About the flow of Gift Points

Merchants that grant Gift Points are granted points (valid for one month) equal to the amount of purchases made by visitors to the store. The cost for this process is 0 yen. When the points granted to the user are used at other merchants, 15% of the amount spent becomes secondary income to the merchant. Users can use gift points at participating merchants to receive discounts. This part is not much different from the conventional coupon function, but the greatest feature of "free gift points" is that users can share their unused points with their acquaintances. Since this requires both parties to download a dedicated application, the service is naturally becoming more popular. Stores that offer points set the discount amount in advance, taking into account their own profit margins. Normally, the discount benefit indicated on the coupon face value cannot be changed at a later date, but with A-GEL Gift Points, the discount conditions can be changed at any time. Thus, it is possible to set the discount not to be offered during times when the store is full or when customers would visit without bothering to offer a discount, or, conversely, to increase the discount rate when the weather is bad and customer traffic is slow.

Merchant information is notified to users in real time via the application, and there is no cost burden for sending this information. The user is motivated to spend his or her points before the expiration date when he or she sees the discount information distributed to him or her. In this way, the "Free A-GEL Gift Point" system is a circulation system that benefits both merchants and users.

The Point Organization, Inc. will utilize "Free A-GEL Point" and "Free A-GEL Gift Point" as consulting tools to contribute to corporate management, and at the same time, contribute to the expansion of consumption and economic revitalization in the region and throughout Japan.