Clothing Care Mist that Preserves the Beauty of Your Clothes is Laundry Manufacturer FREDDY LECK to Launch on Wednesday, October 4

Rongsheng Corporation (Tokyo headquarters: Meguro-ku, Tokyo; President: Shigeki Iwai) will release CLOTHES CARE MIST, a clothing care mist that maintains the beauty of clothes, from FREDDY LECK, a laundry manufacturer brand, on October 4, 2023 (Wednesday). CLOTHES CARE MIST will be released on Wednesday, October 4, 2023.

CLOTHES CARE MIST

This product has ingredients that coat clothing fibers to suppress static electricity and prevent the formation of furballs. In addition, squalane in the product permeates wool, cashmere, and other fibers to restore their fluffy texture and luster. The fragrance is a gentle fresh soap scent. This mist is recommended for those who want to prolong the life of their autumn and winter knits, coats, stoles, scarves, old clothes, and other garments.

It will be available at the official online store, Freddie Leck Wash Salon Tokyo, the flagship store in Japan, and some Freddie Leck retailers.

■History of the development

Left: Before washing Right: After washing

Freddielec has adopted "Dear friends" as its sustainability theme, aiming to solve issues in the lives of our friends (consumers) through the laundry scene. Wearing clothes for a long time is one of the most important initiatives that have a large impact on the environment, and more and more people want to "take care of their own clothes and make them last longer. Freddie Leck had been selling Woolmist, which can prevent the formation of furballs, since 2019.

However, it has been found that prolonged use of wool and cashmere garments causes not only furballs but also stiffness and deterioration of texture (decrease in oil content). This product, therefore, contains squalane, which is also used as a finishing agent in high-end dry cleaning. We have developed a mist that restores texture by replenishing oil that tends to be lost.

The photo shows brushing with the Crosscare Mist. The fur is conditioned and the texture is fluffy.

Product Details

CLOTHES CARE MIST

Cross Care Mist

Price ： 1,800 yen (1,980 yen including tax)

Item ： Aromatic antistatic agent for clothes and fabrics

Item : FL-248

Use ：for hair, cotton, linen, synthetic fabrics

Ingredients ：Water, ethanol, isoprene glycol

　　　　amino modified silicone, squalane, fabric softener, fragrance

Net quantity ：300ml

JAN ：4545229165650

■Related items

Left: Cloth brush for removing furballs Right: Cloth brush soft

Freddielec manufactures products to care for your clothes and keep them for a long time, such as the "Cloth Brush for Removing Furballs," which gently removes furballs from knitwear, and the "Cloth Brush Soft," which removes daily dust and conditions the fur.

Commitment to Sustainability

FREDDY LECK for Sustainability

Freddie Leck has adopted "Dear friends" as its sustainability theme, and aims to solve problems in the lives of our friends (consumers) through the laundry scene. Freddielec delivers products and services that are kind to people who do laundry and their clothes in order to help them "take good care of their clothes for a long time.

What is Freddie Leck?

Freddy Reck is a laundry service company that aims to create a positive mindset and lifestyle in the laundry scene.

FREDDY LECK began in Moabit, a town surrounded by canals in northern Berlin. The owner, Freddy Leck, studied theater as a young man and wanted to express himself in some way. He also wanted to solve the contradiction that laundromats themselves were not clean enough, despite the act of washing clothes to make them clean. Later, he created original detergents and fabric softeners for users, which led to the start of laundry goods that can be used in the salon and at home. The nostalgic interior of the wash salon and the functional laundry goods have an "asobigokoro" (a sense of fun) and bring joy to those who use them.

Our motto is "to create a positive mindset and lifestyle from the laundry scene," and this is the dream we continue to pursue.

Official website : https://www.freddy-leck-sein-waschsalon.jp/

Official online store : https://fujiei-stores.jp/freddyleck/

Official Instagram ： https://www.instagram.com/freddyleck.jp/

Freddie Leck Wash Salon Tokyo

Flagship store where you can experience the world view

The flagship store in Japan, Freddielec Wash Salon Tokyo, is located in the Gakugeidaigaku Station area on the Tokyu Toyoko Line. While only about 7 minutes by train to Shibuya, it is a very comfortable town with a mix of old and new shopping streets, including organic grocery stores and old-fashioned confectionary stores, as well as a park rich in nature a short walk away. We want to create a store that will be a place where the residents of this town can gather and relax. We opened the wash salon by taking over the spirit of the owner, Freddy Reck, and the local atmosphere.

Freddie Leck Wash Salon Tokyo offers services such as coin laundry, cafe lounge, cleaning, laundry service, and merchandise store, and is a place where one can experience Freddie Leck's world view through laundry.

Company Profile

Company name: Touei Co.

Representative: Shigeki Iwai, President and Representative Director

Location: [Nagoya Head Office] 3-6-14 Marunouchi, Naka-ku, Nagoya City, Aichi Prefecture

　　　　　 ［Tokyo Head Office: 1-2-2 Hiramachi, Meguro-ku, Tokyo

Founded: November 1945

Business : General trading company of household goods, furniture, and interior goods

Capital ： 10,000 million yen

URL ： http://www.fujiei.co.jp/