Kyoto Itohkyuemon's new product "Uji green tea baked mont blanc" goes on sale on August 1.

Uji, Kyoto, Japan (Location: Uji City, Kyoto, President: Joji Hirose), established in the late Edo period, will start selling a new sweet, "Uji Matcha Baked Mont Blanc" from August 1, 2023 (Tuesday).

Uji Matcha Baked Mont Blanc

Uji Matcha Baked Mont Blanc" is a new Kyoto souvenir that can be taken home. It is made with Spanish marron paste, Hokkaido cream, butter, white bean paste, and Uji green tea to create a moist and smooth texture. The package has a pop design with chestnuts pushed out all over it, as if it were a souvenir. It is a new souvenir of Kyoto for this summer.

Outline of Uji Green Tea Baked Mont Blanc

Sales start: Tuesday, August 1, 2023

Price: 990 yen (tax included)

Quantity: 3 pieces

Sold at: Online store, Uji Main Store, JR Uji Ekimae Store, Gion Shijo Store, Byodoin Store, Kyoto Ekimae Store, Kiyomizu-zaka store

Company Profile

Company name : Itohkyuemon Co.

Address: 19-3, Aramaki, Suido, Uji, Kyoto 611-0013, Japan

Representative: Joji Hirose, President and Representative Director

Year of Establishment: Tempo 3

Business : Manufacture and sale of Uji tea, matcha sweets, etc.

URL ： https://www.itohkyuemon.co.jp/corporate/

Twitter ： https://twitter.com/itohkyuemon

Facebook ： https://www.facebook.com/itohkyuemon

Instagram : https://www.instagram.com/itohkyuemon/

History of Itohkyuemon

It was in the late Edo period (Tempo 3) that Tsuneemon Itoh I and Takizo Itoh began their tea business in the village of Meimura, Tahara (present-day Uji-Tawaraminami). The tea business was then passed down from generation to generation through Ito Tsuneemon II and Kyuzaburo, Ito Tsuneemon III and Yoshimatsu, and Ito Takichi IV. In 1952, Kyuzo Ito V moved from Uji-Tawara to Uji, and opened a store selling Uji tea at Uji-Renge (present-day Heidoin Omotesando). In the same year, when he established the company, he took the name of Ito Tsuneemon, which had been passed down from generation to generation, and the first letter of "Hisa" in Ito Kyuzo's own name, and named the company "Ito Kyuemon Co. In Uji-Tawara, where the company was founded, the Ito family continues to produce tea in the tea garden that has been passed down from generation to generation.

Photo of the first shipment of tea at the Byodoin storefront

Tea factory at that time